Course level

Undergraduate

Faculty

Business, Economics & Law

School

Business School

Units

2

Duration

One Semester

Class contact

2 Lecture hours, 1 Tutorial hour

Incompatible

MKTG7512

Prerequisite

MKTG2501

Restricted

Quota: Minimum of 35 enrolments

Course coordinator

Ms M. Hume

Work Integrated Learning

Industry Projects

Current course offerings

Course offerings Location Mode Course Profile
Semester 2, 2019 St Lucia Internal Profile unavailable

Please Note: Course profiles marked as not available may still be in development.

Course description

Critical evaluation of marketing principles through practical exercises & detailed analyses of real-life case studies.

Archived offerings

Course offerings Location Mode Course Profile
Semester 2, 2018 St Lucia Internal Course Profile
Semester 2, 2017 St Lucia Internal Course Profile
Semester 2, 2016 St Lucia Internal Course Profile
Semester 2, 2015 St Lucia Internal Course Profile
Semester 2, 2014 St Lucia Internal Course Profile
Semester 2, 2013 St Lucia Internal Course Profile
Semester 2, 2012 St Lucia Internal Course Profile
Semester 2, 2011 St Lucia Internal Course Profile
Semester 2, 2010 St Lucia Internal Course Profile