Current course offerings

Please Note: Course profiles marked as not available may still be in development.

Course description

The application of business analytics can be the basis for competitive advantage; however, this advantage is achieved only if the leadership of a firm appreciates the value of business analytics and appropriately manages the analytics capability of the firm. This course is designed with two objectives in mind. Firstly, the course aims to provide students of business analytics with an appreciation of how a firm can organise to compete successfully on the basis of the analytics capability of the firm. Topics include developing an analytics culture and managing analytics teams, implementing and evaluating business analytics strategies, and industry case studies. Second, the course provides students with insights into careers in business analytics from the perspective of business analysts and data scientists, analytics managers, and chief analytics officers. In the professional practice week students are introduced to representatives of the key domestic and international associations for business analytics professionals.

Archived offerings