Bachelor of Business Management (BBusMan) - Course List

Information valid for students commencing 2020

Part A

18 units for:

Course Code Units Course Title
ACCT1101 2 Accounting for Decision Making
BISM1201 2 Transforming Business with Information Systems
ECON1011 2 Economics for Business
FINM1416 2 Introduction to Financial Management
LAWS1100 2 Business Law
MGTS1301 2 Introduction to Management
MGTS1601 2 Organisational Behaviour
MKTG1501 2 Foundations of Marketing
MGTS3301 2 Business Policy and Strategy

Note: MGTS3301 is a capstone course within the BBusMan program. Unless approved by the Associate Dean (Academic), all students are required to complete the course at UQ.

Part B

Majors

Advertising

Students must complete 12 units from the following (of which 6 units must be at level 3):

8 units for:

Course Code Units Course Title
ADVT2506 2 Online Advertising
ADVT2509 2 Foundations of Advertising
ADVT3505 2 Advertising Strategy
ADVT3510 2 Media and Platforms for Advertising

4 units from:

Course Code Units Course Title
ADVT2511 2 Advertising & Consumer Culture
ADVT3507 2 Creative Advertising and Production
MKTG2510 2 Marketing Intelligence
MKTG3504 2 Applied Market Research

Business Economics

Students must complete 12 units from the following (of which 6 units must be at level 3):

4 units for:

Course Code Units Course Title
ECON2410 2 Economics of Business Strategy
ECON2420 2 The Macroeconomy & Business Conditions

8 units from:

Course Code Units Course Title
ECON2070 2 Introduction to Strategic Thinking
ECON2200 2 Management of Financial Institutions
ECON3210 2 Financial Markets & Institutions
ECON3430 2 Managerial Economics
ECON3440 2 Competition Policy and Regulation
ECON3820 2 Understanding China

Business Information Systems

Students must complete 12 units from the following (of which 6 units must be at level 3):

8 units for:

Course Code Units Course Title
BISM2202 2 Data Analytics and Information Management
BISM2207 2 Managing Business Data
BISM3208 2 Information Systems Strategy
BISM3222 2 Information Analysis and System Design

4 units from:

Course Code Units Course Title
BISM2203 2 Business Process Management
BISM3205 2 Business Information Security
BISM3206 2 Advanced Data Analytics

Human Resources

Students must complete 12 units from the following (of which 6 units must be at level 3):

4 units for:

Course Code Units Course Title
MGTS2604 2 Introduction to Human Resource Management
MGTS2607 2 Employment Relations

8 units from:

Course Code Units Course Title
MGTS2603 2 Leading & Managing People
MGTS3601 2 Organisational Design & Change Management
MGTS3603 2 Strategic Human Resource Management
MGTS3604 2 Human Resource Development
MGTS3606 2 Global Human Resource Management
MGTS3607 2 Managing Performance

International Business

Students must complete the following 12 units:

Course Code Units Course Title
IBUS2301 2 International Business Management
IBUS2302 2 Globalisation & Business
IBUS2309 2 Understanding Cultures in International Business
IBUS3306 2 Managing International Legal Complexity
IBUS3310 2 International Business Operations
MGTS3606 2 Global Human Resource Management

Marketing

Students must complete 12 units from the following (of which 6 units must be at level 3):

8 units for:

Course Code Units Course Title
MKTG2501 2 Consumer Behaviour
MKTG2510 2 Marketing Intelligence
MKTG3501 2 Marketing Strategy
MKTG3506 2 Digital Marketing and Social Media

4 units from:

Course Code Units Course Title
MKTG2508 2 Brand Management
MKTG2509 2 Service and Relationship Marketing
MKTG3504 2 Applied Market Research
MKTG3508 2 Targeting and Pricing

Part C

Electives

Course Code Units Course Title
BISM2206 2 Accounting Information and Software Applications
ECON1020 2 Introductory Macroeconomics
ECON1310 2 Quantitative Economic & Business Analysis A
ECON2060 2 Behavioural and Evolutionary Economics
ECON2540 2 Economics of Innovation and Entrepreneurship
ENVM2100 2 Sustainable Development
ENVM2200 2 Resource Management & Environmental Planning
IBUS3303 2 Global Production and Logistics
IBUS3304 2 Business in Asia
MGTS2606 2 Managerial Skills & Communication
MGTS3302 2 The Business of Professional Sports
MGTS3526 2 Systems Thinking
MGTS3602 2 Managing Workplace Conflict
MGTS3605 2 Negotiating Employment Agreements
RBUS2900 2 Business Research Methods
RBUS3999 2 Business Industry Placement
TIMS1301 2 Foundations of Entrepreneurship
TIMS3302 2 Entrepreneurship
TIMS3304 2 Social Entrepreneurship
TIMS3309 2 Fundamentals of Technology and Innovation Management